ABOUT INFO
THE CLIENT: Martini’s enduring partnership with the Cannes International Film Festival spans over four decades, celebrating the artistry, innovation, and cinematic passion that define the global film community. The brand is well known for hosting exclusive premieres, cocktail receptions, and high-profile collaborations with filmmakers and headline actors.
PROJECT LOCATION: Terrazza Martini, located in the heart of Milan’s historic centre, is a private venue that embodies the brand’s signature sophistication. From this refined setting, guests enjoy panoramic views across the spires of the Duomo di Milano, creating an unforgettable atmosphere.
SCOPE OF WORK: To design and manufacture bespoke GRP furniture and custom-crafted designer elements, enhancing the Terrazza Martini experience with contemporary elegance.
INTRODUCTION IN BRIEF
The client: Martini’s design team, appointed Hayward GRP to design and manufacture a collection of exclusive, bespoke furnishings and architectural features for their prestigious World Premiere Party at the Cannes International Film Festival.
The brief encompassed the full creative and production process, resulting in a large modular drinks bar, bespoke seating solutions, illuminated feature walls, and oversized ice buckets, each element meticulously crafted to reflect and elevate Martini’s refined, signature aesthetic. Every component was conceived and produced as a one-of-a-kind creation, ensuring the environment embodied a sense of exclusive luxury and brand distinction
OUR SOLUTION AND OBJECTIVES
Following initial client briefings, the Hayward GRP team collaborated closely with Martini’s designers to translate conceptual artwork into a fully engineered production proposal. Our comprehensive design package included CAD models, precision construction drawings, and detailed samples of the proposed finishes.
Once approved, our team meticulously crafted precision master patterns and production tooling, followed by the manufacture of the bespoke GRP furniture and designer elements. To ensure absolute quality control, we conducted a full factory test build for the client’s review and approval ahead of shipping and installation at the Terrazza Martini.
THE RESULT IN CONCLUSION
Collaborating with Martini on this prestigious project was a genuine privilege for the Hayward GRP team. Our bespoke GRP furniture and designer elements played a central role in creating the exclusive ambience at Martini’s world exclusive Cannes premiere event. The finished results exemplified technical precision and aesthetic refinement, exceeding client expectations.
This project stands as a testament to our ability to transform visionary concepts into flawless realities. From concept to completion, working alongside Martini was a rewarding and inspiring experience.
WHY CHOOSE HAYWARD GRP KNOWLEDGE. EXPERTISE. COMMITMENT.
Hayward GRP is recognised as a complete solution provider with decades of experience delivering complex, bespoke GRP moulding solutions. Our comprehensive approach encompasses every aspect of your project, from initial consultation and design assistance to tooling, precision manufacturing, flawless finishing, and seamless installation, providing clients with an exceptional service that consistently exceeds expectation.
We forge enduring partnerships through clear communication, technical precision, and consistent reliability. Our industry-leading reputation for quality and compliance is built upon strict adherence to internationally accredited standards, ensuring every project meets the highest benchmarks.
READY TO START YOUR PROJECT LET’S MAKE IT HAPPEN
Are you ready to turn your project vision into reality? Our extensive portfolio reflects our expertise and capabilities in delivering world-class GRP solutions. We’re here to bring your ideas to life, reach out to us today, and let’s collaborate to transform your concepts into tangible, stunning realities.
Whether you’re in the UK or anywhere else around the globe, we are eager to discuss how our tailored GRP solutions can elevate your project to new heights, let’s explore the feasibility together.
Contact our team today to start the conversation.
Call us on 01323 679555 or Email: info@haywardgrp.co.uk
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